Learn in the textbookE-Commerce Trading Platforms and Services
DefinitionCrowdsourcing (クラウドソーシング) is a way of handing out work over the internet to an unspecified crowd (不特定多数) and recruiting people from outside the company to do it.
ExplanationJobs like design, translation and data entry can be split into small pieces and given to individuals outside the company. The client can find people with the right skills when it needs them, and workers can take jobs from wherever they are.
AnalogyLike calling out “Can anyone help with this task?” and splitting the work among those who raise their hands.
Memory hookCrowd plus sourcing. It is crowd as in a mass of people, not cloud, so read it as outsourcing widened to draw on the crowd.