複数の店舗をもつ小売業A社の業績推移を示す表から読み取れるものはどれか。
| 2015年 | 2016年 | 2017年 | |
|---|---|---|---|
| 売上高(億円) | 6,000 | 5,500 | 5,000 |
| 営業利益(億円) | 600 | 1,000 | 1,200 |
| 店舗数 | 300 | 250 | 200 |
This question's explanation and your answers so far.
複数の店舗をもつ小売業A社の業績推移を示す表から読み取れるものはどれか。
| 2015年 | 2016年 | 2017年 | |
|---|---|---|---|
| 売上高(億円) | 6,000 | 5,500 | 5,000 |
| 営業利益(億円) | 600 | 1,000 | 1,200 |
| 店舗数 | 300 | 250 | 200 |
It is correct that the operating profit margin is increasing, but sales per store are 20→22→25 (hundred million yen), i.e., increasing, so calling it decreasing is wrong. Even though total sales fall, the number of stores falls by even more, so on a per-store basis sales increase.
Both sales per store and the operating profit margin are increasing, yet this option states that both are decreasing, so it is wrong on both counts.
正解 Two indicators are computed from the table. First, sales per store = sales ÷ number of stores: 6,000÷300=20 in 2015, 5,500÷250=22 in 2016, and 5,000÷200=25 (hundred million yen) in 2017, increasing year by year. Next, operating profit margin = operating profit ÷ sales: 600÷6,000=10% in 2015, 1,000÷5,500=about 18.2% in 2016, and 1,200÷5,000=24% in 2017, which is also increasing. In other words, both sales per store and the operating profit margin are increasing, so ウ, which matches this, is correct.
It is correct that sales per store are increasing, but the operating profit margin is 10%→about 18.2%→24%, i.e., increasing, so calling it decreasing is wrong.