問21
頻出度★★☆
基本的な機能やサービスは無償で提供し, 追加の機能やサービスを有償で提供することで利益を上げるビジネスモデルを表す用語として, 最も適切なものはどれか。
令和7年度 ITパスポート試験 問21
ストラテジ系ビジネスインダストリ › e-ビジネス
This question's explanation and your answers so far.
解説
問 21
Incorrectア
Freeware refers to the software itself that can be distributed and used free of charge. It only describes how the software is provided, not a revenue model that monetizes by charging for additional features, so it is inappropriate.
- イ
正解 The correct answer is イ “Freemium”. Freemium is a coined word combining “free” and “premium” (the paid, higher-tier features). It refers to a business model that first offers basic features for free to attract a large number of users, then monetizes by charging (a premium plan) for added value such as more advanced features, capacity, or support. It is widely used in cloud storage, video streaming, and various smartphone apps. Because it exactly matches the stem's description of providing basic services free of charge and additional services for a fee in order to generate profit, イ is the most appropriate.
Incorrectウ
Free ride means “riding for free”, i.e., the act of obtaining benefits from others' efforts, achievements, or public goods without paying any cost. It is unrelated to a business model that generates profit through free basic features plus paid additional features, so it is inappropriate.
Incorrectエ
Freelance refers to a way of working or form of employment in which one is not affiliated with a particular company and independently takes on work. It is not a term that describes the revenue model of a product or service, so it is inappropriate.
ここがポイント
- Freemium = “free + premium”. It is a business model that attracts users with free basic features and then monetizes by charging for more advanced additional features.
- Distinguish the easily confused “Free” family of terms: Freeware (free software), Free ride (riding for free), and Freelance (an independent way of working) are none of them terms that describe a revenue model.
用語