問25
頻出度★★★
次の事例が該当する，最も適切な用語はどれか。 「継続的成長を達成するために，売上が低迷している事業領域Aから撤退し，その経営資源を事業領域Bを強化するために投入する。」
平成29年度 秋期 ITパスポート試験 問25
ストラテジ系企業活動 › 経営・組織論
This question's explanation and your answers so far.
解説
問 25
Incorrectア
The management environment refers to the external and internal conditions surrounding a company, such as market trends, competitors, the economy, and technology. The case describes the company’s own decision and course of action — “withdraw from A and invest resources into B” — not the surrounding conditions themselves, so it is wrong.
- イ
正解 The case describes a concrete policy and scenario for allocating resources toward a goal: “in order to achieve the goal of continuous growth, the company withdraws from business area A, where sales are sluggish, and redirects the management resources freed up there into strengthening business area B.” A policy that decides how, and to which businesses, management resources are allocated in order to realize corporate goals is exactly what “management strategy” means. Reallocating resources through the selection and concentration of businesses is a typical example of management strategy (in particular, corporate-level strategy and business-portfolio decisions), so イ is the most appropriate.
Incorrectウ
A management vision refers to the ideal image a company paints of how it wants to be in the future — the state it aims to reach. The case describes not an ideal image but a concrete means of allocating resources to realize growth, so it is wrong.
Incorrectエ
A management philosophy refers to the fundamental thinking underlying a company’s business activities — its reason for existing and the values it holds dear. The case describes not an abstract creed like a philosophy but a concrete course of action for achieving a goal, so it is wrong.
ここがポイント
- Management strategy = a policy that determines how, and to which businesses, management resources are allocated in order to achieve corporate goals. Selection and concentration of businesses and the reallocation of resources are its typical examples.
- The key point is distinguishing the hierarchy of abstraction: management philosophy (reason for existing, values) → management vision (the desired state) → management strategy (the means to achieve it).
用語