Learn in the textbookGoal Setting and Evaluation Metrics for Business Strategy
DefinitionA KGI (Key Goal Indicator, 重要目標達成指標) is a metric that expresses, as a number, the final result a strategy or activity must achieve.
ExplanationStating by when, what, and how much in numbers lets anyone judge whether the goal has been met. Once the end point is a number, the deciding factors and metrics set afterward can be worked out backward from it.
AnalogyLike setting a marathon target of finishing within four hours.
Memory hookG is for Goal: the metric that tells you whether you broke the finish tape.